Free exit readiness score.10 questions, 2 minutes, marked the way a buyer would mark it.Take it

For Canadian owners with $1M+ in annual revenue

Sell the company you spent your life building.

Tell us 4 things. We introduce you to 1 vetted Canadian M&A advisor who has closed deals your size, in your sector. No fee, no documents, and nothing to decide today.

Not ready for a call? Score your business in 2 minutes and see what a buyer would discount.

  • Proudly Canadian
  • No cost to you
  • 1 introduction, never a list
Sectors we match in
  • Manufacturing
  • Distribution and wholesale
  • Construction and trades
  • Transportation and logistics
  • Business and professional services
  • Technology and software
  • Healthcare services
  • Food and beverage
  • Retail and consumer
  • Industrial and field services

Why now

You are not the only one heading for the door.

$2TIn Canadian business assets set to change hands over the next decade
76%Of small business owners plan to exit within the next 10 years
91%Have no formal, written succession plan in place
1Advisor we introduce you to, matched to your size and sector, never a list

First 3 figures: Canadian Federation of Independent Business, Succession Tsunami, January 2023. Only 9% of owners hold a formal written plan.

What we match you to

There is more than 1 way to sell your company.

They are not the same deal and they do not use the same advisor. Pick the one closest to what you have in mind and we introduce you to a Canadian firm that does exactly that, at your size, week in and week out.

The shopfront of an independent business, closed up for the day01

Full sale

Whole company • Cash at close • Clean break

You sell all of it and hand over the keys, usually after a transition period you agree up front.

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A young apprentice learning to cut on a saw bench02

Succession or family transfer

Next generation • Continuity • Tax structure

The business stays in the family. The hard parts are price, fairness between siblings, and the tax bill.

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A crew in work uniform along a production line03

Management buyout

Your team • Vendor take back • Phased handover

The people already running the place buy it from you, often paid out over several years.

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Engineers still at work on the floor of their own plant04

Partial sale or recapitalization

Minority stake • Cash out now • Stay in the chair

Take money off the table without leaving. You sell a slice of the company and keep running it.

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2 sides of a table meeting over a deal05

Merger with a strategic buyer

Competitor • Supplier • Roll up

Someone already in your industry who wants what you have built, and can often pay more for it.

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Stock and equipment racked in a warehouse06

Asset sale or orderly wind down

Equipment • Contracts • Real estate

No buyer for the whole thing, so you sell the parts that are worth something and close the rest cleanly.

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Not sure which one fits? Say so when we speak. Most owners are not sure at the start, and working that out is half of what the first conversation is for.

How it works

3 steps, and you can stop at any of them.

01

You tell us the basics

Your name, email, phone and company. 4 short answers, no documents and no financial statements.

02

We match you to 1 advisor

A Canadian firm that has closed deals at your size in your sector. 1 introduction, not your file passed around a list of names.

03

You decide if they are right

Meet them, ask whatever you want, and walk away if it is not a fit. Nothing is committed until you sign something with them.

The bench

A short bench, checked by hand.

Every firm we introduce you to is Canadian, independent, and closing deals right now. We are not a directory and we do not sell your details to a list of brokers. 1 introduction at a time, chosen for your sector and your size.

  • Every firm vetted by hand
  • Closed deals at your size
  • 1 introduction, never a list
  • Canadian owned and run

The offer

Free to you, at every stage.

Nothing, at any point. The advisory firm pays us for the introduction, the same way an employer pays a recruiter. You are never invoiced, never asked for a retainer to speak with us, and never charged for walking away.

If you go on to hire that firm, you agree your fee with them directly, and it is the ordinary fee they charge every client.

We are a finder, not an advisor and not a broker. We do not value your company, prepare your materials, approach buyers or negotiate on your behalf. We make 1 introduction and step back.

What you get
  • 1 introduction to a vetted Canadian M&A advisor, matched to your sector and your size
  • The reasoning behind the match, by email, from a person who read your answers
  • A buyer readiness score out of 100, with the 2 or 3 gaps costing you the most
  • A written breakdown of what to fix, in the years before you sell
  • Your details held in Canada, shared with 1 firm only, and deleted the day you ask
Your cost
FreeThe firm pays our fee.
What it takes
4 answersNo documents. Nothing to decide today.
Get matched

What we promise

  • Free at every stage

    You are never invoiced by us. Not before, not during, not after.

  • 1 name, never a list

    Your details reach 1 firm, once you agree to meet them. Never a panel of brokers.

  • Walk away at any point

    Nothing is committed until you sign something with the firm, and you can stop before that.

  • Proudly Canadian

    Canadian owned and run. Your details stay in Canada and are deleted the day you ask.

Questions

What owners ask before they fill in the form.

Straight answers, including the ones that send some owners elsewhere.

Something else? Ask it on the form and a person answers. The full privacy policy is 1 page, and the guide to how a sale works is 10 minutes.

No. We do not value companies, and nothing on this site estimates what yours is worth. That is the advisor’s work, done with your real numbers in front of them. The scorecard measures readiness, never price.

Our introduction costs you nothing. The advisory firm pays us for it, the same way an employer pays a recruiter. If you go on to hire the firm, you agree their fee with them directly, and it is the ordinary fee they charge every client. Advisory firms typically charge a success fee, agreed with you before they start.

Yes. The firms we introduce work on companies with at least $1M in annual revenue, and below that they are not the right fit. We would rather say so now than waste your time. The scorecard is open to any owner.

Brokers usually list smaller businesses and market them broadly. M&A advisors run a confidential process for companies with $1M or more in revenue: they prepare the business, approach buyers directly and negotiate on your behalf. We introduce you to the second kind.

Most private company sales run 6 to 12 months from the day an advisor is engaged to the day the deal closes. Getting ready takes longer, which is why owners who are years out still take the scorecard and talk to us early.

A person reads it and calls you to understand your situation. Then you get 1 name and the reason we chose it, by email. You meet the firm, ask anything you like, and decide. Nothing is committed until you sign with them.

We do, and then 1 advisory firm once you have agreed to meet them. Never a list, never sold, held on servers in Canada, and deleted whenever you ask. The privacy policy is 1 page and says the same thing.

Yes. A partial sale or recapitalization takes money off the table while you stay in the chair, and a management buyout hands the company to your own team over time. Say so when we speak and we match you to a firm that does exactly that.

Not selling yet

Years away? Find out what a buyer would discount.

10 questions on what buyers of private Canadian companies actually pay for. 2 minutes, no documents, and a score out of 100 with the things costing you the most. It is free, there is no call unless you ask for one, and nothing about it is a valuation.

  • Whether the business could run without you, and what that is worth
  • The 2 or 3 gaps a buyer would price, in order
  • What to do about each one, in the years before you sell
Score my business

Start

Find out what your options actually are.

4 short answers, 1 reply from a person, and nothing you have to decide today.

  • A reply the same week, written by a person
  • 1 advisor, matched to your sector and your size
  • No cost, and no obligation to take the meeting
  • Proudly Canadian
  • No cost to you
  • 1 introduction, never a list
Quick call

Get matched to one advisor

Just your basics, nothing more.

Free. 1 name, never a list.Get matched